There’s something growing between Defiant & Floralux

We are proud to announce our new collaboration with Floralux.

At Defiant, we believe in amplifying culture, creativity and stories that resonate with people’s everyday lives. Floralux shares that vision. Transforming houses and gardens into true homes filled with warmth, color, and character.
Through this partnership, we’ll bring their spirit of “serious fun” and accessible inspiration to life with bold campaigns, fresh storytelling, and experiences that highlight the joy of creating your own space.
Together, Defiant and Floralux will explore new ways to connect with people — from celebrating seasonal traditions to inspiring the small, everyday moments that make a house feel like home.

This is just the beginning. 🌱